Swifties Buy More Air Time

The Swift Boat Veterans for Truth are making a massive ad purchse that includes Monday Night Football.

Here is a transcript of the two new ads.

The first ad is a 60-second spot featuring 90 swift boat veterans, in a a three-deep line, with the camera panning across the crowd - close-up and slowly. No vets speak, but the announcer delivers the following lines:

Announcer: They served their country with courage and distinction. They’re the men who served with John Kerry in Vietnam.

Announcer: They’re his entire chain of command, most of the officers in Kerry’s unit. Even the gunner from his own boat.

Announcer: And they’re the men who spent years in North Vietnamese prison camps.

Announcer: Tortured for refusing to confess what John Kerry accused them of. . . of being war criminals.

Announcer: They were also decorated. Many very highly. But they kept their medals.

Announcer: Today they are teachers, farmers, businessman, ministers, and community leaders. And of course, fathers and grandfathers.

Announcer: With nothing to gain for themselves, except the satisfaction that comes with telling the truth, they have come forward to talk about the John Kerry they know.

Announcer: Because to them honesty and character still matters. . . especially in a time of war.

Announcer: Swift Vets and POW’s for Truth are responsible for the content of this advertisement.


And the second ad:

The second spot, also a 60-second ad, showing several groups (about 10) of swift boat veterans, one after another - with each group of vets featuring one single man posing a question to John Kerry. And the most important of all the vets involved delivers what I believe is a serious, serious, body blow.
John Edwards: If you have an questions about what John Kerry’s made of (echo on “made of”)...

Van Odell: Why do so many of us have serious questions?

Dr. Louis Letson: How did you get your purple heart when your commanding officer didn’t approve it?

Steve Gardner: Why have you repeatedly claimed you were illegally sent into Cambodia. . .

Bob Elder: . . . when it has been proven that you were not?

Jim Werner: How could you accuse us of being war criminals. . .

Ken Cordier: . . . and secretly meet with the enemy in Paris. . .

Mike Solhaug: . . . and promote the enemy’s position back home. . .

Paul Galanti: . . . when I was a POW, and Americans were being killed in combat.

Bud Day: How can you expect our sons and daughters to follow you, when you condemned their fathers and grandfathers?

Joe Ponder: Why is this relevant?

Tom Hanton: Because character and honesty matter. Especially in a time of war.

Rear Admiral Roy Hoffman: John Kerry cannot be trusted.

Announcer: Swift Boat Veterans for Truth is responsible for the content of this advertisement.


How can you expect our sons and daughters to follow you, when you condemned their fathers and grandfathers?

That line could be the knockout blow for Kerry support from any Vet.

Although Monday Night Football ratings have declined it still is a vehicle for these ads and they are not cheap.