Monday, July 30, 2012

NBC: Olympic Coverage: Somethings Not Important

While NBC is garnering huge audiences for its coverage of the 2012 London Olympics, it failed to include an important tribute during the opening ceremonies.

The London Organizing Committee decided to include a musical tribute to honor the victims of a 2005 terrorist attack in London.

Instead NBC decided to air an interview with Michael Phelps and Ryan Seacrest. First, Seacret is not much of an interviewer and a weak teleprompter reader.  Second, an interview with Phelps could have been aired anytime during the evening.  Maybe over the terrible rendition of Hey Jude by Sir Paul McCartney.

At least the London committee tried to present an important and poignant tribute.  NBC failed to join the tribute.  The International Olympic Committee has never held a tribute of any kind for the athletes killed in a terrorist attack at the 1972 Munich Games.

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